---
title: "Create Coupons for Paid Events"
subtitle: "Give people free or discounted access to paid events."
slug: "create-coupons-for-paid-events"
url: "https://help.luma.com/p/create-coupons-for-paid-events"
tags: ["Making Money"]
---

Sometimes you need to give people free access to your paid events, because they paid elsewhere, you want to give them a free trial, or some other reasons. To do so, you can create a coupon in Luma.

## Create Coupons

Go to the Registration tab of your Manage Event page, and click on **Create Coupon**. Give it a name, and specify how many times it can be used for. Save it, and send the coupon to your guest.

Your coupon can be:

- Free
- Percent Discount
- Amount Discount

Also, if your event has multiple ticket types, you can choose which ticket type the coupon should be restricted to.

![](https://images.lumacdn.com/cdn-cgi/image/format=auto,dpr=2,anim=false,background=white,quality=75,width=800/editor-images/ff/895f0526-91fe-47c1-b4d2-0813274e7319)

**Note:** Once a coupon is created, you cannot change its terms (discount amount, type, or restrictions). If you need different terms, you’ll need to create a new coupon.

## Invalidate and Reactivate Coupons

To stop a coupon from being used, click on it and then click **Invalidate**. This sets its remaining uses to zero so no one can redeem it.

If you invalidated a coupon by mistake, you can reactivate it — just click on the coupon, set the remaining uses back to the number you want, and click **Update**. Coupons cannot be deleted, only invalidated and reactivated.

## Coupon Links

You can send your guests a link that will pre-apply a coupon of your choice. You can do that by clicking on the menu button at the right of the coupon and choosing “Copy Link”.

## Redeem Coupons

When your guest goes to the event page, they can click on Use a Coupon to enter the coupon code. Then they will be able to register for your event for free, without needing to enter any payment information.

## Calendar Coupons

Every event on Luma is managed by a Luma Calendar. If you’d like to create a coupon that can be applied for any event on the calendar, you can:

- Go to [luma.com/home/calendars](https://luma.com/home/calendars)
- Choose your calendar
- Navigate to Settings → Payment

This coupon will be eligible for any event on your calendar.

If an event has its own coupon with the same code as a calendar coupon, the event-level coupon takes priority. This lets you override a calendar-wide discount for a specific event — for example, offering a higher discount on one event while keeping the standard calendar discount for everything else. If the event-level coupon is exhausted or invalidated, the code will show as invalid for that event — it won’t fall back to the calendar coupon. To use the calendar coupon on that event, use a different code for the calendar coupon.

## Limitations

- Coupon codes must be unique per event. You can’t create two coupons with the same code, even if they’re restricted to different ticket types.

- A coupon can be restricted to one specific ticket type or apply to all ticket types. There’s no way to apply a single coupon to a subset of ticket types.

- Coupons can only be applied during the initial registration. If a guest has already registered and returns to purchase additional tickets via [group registration](/p/group-registration), they won’t be able to use a coupon for those additional tickets.

- Coupons don’t support volume-based discounts (like “buy 2, get 10% off”). As a workaround, you can create a separate ticket type that admits multiple people at a discounted price — for example, a “Couples Ticket” that admits 2 guests for less than the cost of two individual tickets.